
Your idea is good.Prove it.
You pitch. We challenge. We dig in. You leave with a strategy that holds up.
⏱ 3 calls of 30 min • Remote
Download the full agenda995€
What you'll walk away with
Plenty of brilliant projects fail — not because they're bad — but because they never really defined who they're talking to, and why now.
- A clearly identified and validated target
- A market positioning you can own and defend
- A structured go-to-market strategy, ready to execute
- Answers to the questions your stakeholders will ask
You walk away with a go-to-market strategy that's clear, owned, and defensible.
Call 1
D+15
Consolidation of positioning and move to first market proofs.
Call 3
D+1
Analysis of your pitch with clear, actionable feedback to fix the fundamentals.
Call 2
D+30
Reading of field feedback and action plan for what comes next.
We don't theorize. We've lived every step.
40+
founders coached on The Unicorn
season 1 — September 2024 to June 2025
10 years
of entrepreneurial experience
combined across the 3 cofounders (Anthony, Théo, Bertrand) since 2014
10k+
founders in our community
combined newsletter audience Zetos + The Unicorn (April 2026)

